How I Discovered Women Were Being Left Behind And Why I Created Bloomin to Change That

Reading Time: 90 seconds

By Sarah Mitchell, Founder of Bloomin | Former Wellness Researcher
Last Updated January 2025

I was standing in a Portland supplement store, staring at a wall of products. Shilajit. Ashwagandha. Maca root. All marketed to men. Testosterone. Stamina. Performance.

I remember thinking: Where are the products for us?

Not just for energy. But for what women actually struggle with. The exhaustion. The flat feeling. The "not tonight" that became my default answer whenever my husband reached for me. I was 38, mother of two, and couldn't remember the last time I'd felt truly alive.

That Tuesday night, my husband asked how my day was. "Fine," I said automatically. But I felt nothing. Just numb.

I'd tried everything. Multivitamins. Therapy. Nothing worked. And that supplement wall kept haunting me. What if women need this support too?

Late that night, I started researching. I found three adaptogens used for centuries to support women: Shatavari (called "she who possesses a hundred husbands"), Saffron (clinically proven for mood and desire), and Shilajit (powerful for female energy and balance).

But nobody combined them in a simple way. So I created a honey-based formula. Something that didn't feel like medicine. Just a small luxury.

What happened when I tested it:

Day 1: Squeezed one into my coffee. Sweet. Delicious. Nothing weird.

Day 5: Woke up without hitting snooze four times.

Day 10: My husband said, "You seem different. Lighter."

Day 14: I caught myself laughing. Reaching for his hand. Wanting connection instead of avoiding it.

Week 3: I felt like me again. Not the exhausted version. Just... me.

That's when I knew other women needed this too.

I gave samples to friends. Young moms saying "not tonight" constantly. Women in their 40s comparing themselves to everyone. Women over 50 wondering if desire was just gone.

Within weeks, the messages started:

"My husband asked what changed. I finally felt like myself."

"I didn't realize how depleted I was until I wasn't anymore."

"I thought my spark was gone forever."

That's when I created Bloomin. Natural honey sticks with Shatavari, Saffron, and Shilajit. No pills. No routines. Just one stick a day in your coffee.

If you've been feeling exhausted, flat, or like you've lost yourself somewhere between being everything to everyone — I see you. I've been there.

You're not broken. You're depleted. And your body just needs support.

Try Bloomin risk-free for 30 days. One honey stick a day. You have nothing to lose except the exhaustion you've been carrying.

And everything to gain: your energy, your spark, your desire — and that feeling of actually being you again.

[Try What I Created For Us → ]